JESMONITE - SOCIAL MEDIA CAMPAIGN
THE BRIEF
Jesmonite enlisted our services to craft engaging social media videos for their Instagram and YouTube platforms. Our goal was to develop themed films that seamlessly fit into the Halloween and Christmas seasons. Additionally, we created an informative talking head film that delves into the essence of Jesmonite.
OUR APPROACH
On the filming day, we were provided with a dedicated studio space for our setup. The studio offered an exceptional backdrop, and we maximized the potential by employing diverse lighting techniques. This approach not only enhanced the overall ambiance but also resulted in intricately detailed shots. The footage we obtained distinctly highlighted the quality and features of the Jesmonite product.
THE RESULT
Instagram metrics indicate a view count of 28,700 for the "Oh Hey Pumpkin" film, reaching 18,737 accounts, of which 9,869 are non-followers. Additionally, the "Make Jesmonite Ghosties with Us" film has garnered 19,200 viewers. These statistics have played a significant role in boosting followers and driving increased sales for Jesmonite products.